With the new year fast approaching, The LEGO Group has officially unveiled its Winter 2026 LEGO City offerings, which ...

Young builders can create a dragon, unicorn, sports car motorcycle and more with these Lego sets. They make perfect ...

A growing number of adults are buying toys for themselves. Some have managed to cash in on their obsessions, building up lucrative followings of toy fans online. Toy companies including Mattel and the ...

As digital innovation reshapes the toy market, the BBC's Executive Lounge meets with Lego's Chief Executive, Niels B Christiansen, to discuss why playing around is good for children, adults and ...

As a household toy, Lego has always been a fun way for kids to explore problem-solving and their imagination. Through the building bricks we see kids try to make the highest towers or the funniest ...

Shop the best Cyber Monday toy deals from Amazon, Walmart, Target, Kohl's, and more stores. Lego, Barbie, Hot Wheels, Kinetic ...

Keep too-cool tweens and teens engaged in crafts with a $15 DIY jewelry dish, and all the friendship bracelets with a $20 bracelet-making kit . They can also stay off their screens with a fun, ...

The LEGO Group has officially unveiled its LEGO Harry Potter Winter 2026 selection, which includes Hogwarts Castle: Sorting ...

As the proliferation of digital screens, online gaming and social media lure kids away from toys and physical play, the 92-year-old Danish toy company has entered the world of digital gaming via a ...

A new hero film titled ‘We Are All Builders’ shows how building with Lego can lead children to become adults that build in the wider world – in both the literal sense of engineering and design as well ...